With 24.8 million boys and girls age 12-17 representing a total yearly income of $80 billion, today's trendy and hyper-brand-aware teens are prime targets for plastic - debit, credit, and gift cards that is! Yet, according to Teens, Money, Payment Cards and Financial Services in the U.S., a new report from Packaged Facts, for financial institutions it's not the profits these teens generate in the short term that's most important.
